Sunday, November 27, 2011

The Power of 'Thank You'

In this modern age of technology, it’s the little things that still mean a lot even to your customers. A good old fashion handwritten thank you card in your own words goes a long way. It tells your customer that you took the time to personally write them a note of thanks. It doesn’t have to be anything complicated, you can say something like, “Just wanted to let you know we appreciate your business and look forward to our continued business relationship”. Another way to say thank you to your customers is to personalize the thank you. For example, you know your customer just had a baby or got married make a gesture to send them flowers, a gift certificate or an inexpensive gift just to let them know you had them in mind during this exciting time in their life. These small gestures help to build an ongoing relationship, trust and loyalty with your client base.