Saturday, November 19, 2011

Attracting Attention For Your Business

If you’re a new business, or maybe an established business looking for more exposure there are several things you can do to assist your business in getting media attention. Using Facebook and Twitter are great tools to communicate and connect to get your message out about your business but there are several other social media tools you can use as well. Posting a press release about your services, new products or promotional offers and submitting them for distribution on sites such as free-press-release.com or prlog.com can help get your message distributed on the internet. You should also not be afraid to connect with people one-on-one, in this age of technology don’t forget a personal connection can go a long way. Making a phone call and talking to people is still an excellent way to quickly build a business relationship. Build partnerships with other established businesses and share in cross advertising with their clientele to help spread your business. Don’t be afraid to set up speaking engagements which allow you to reach a large target audience at one time. During a speaking engagement you have your audience’s full attention to explain and answer questions about your business services or products. You may also want to get involved in sponsoring or donating your services to a benefit or charity function for increased promotion. Potential consumers enjoy hearing about organizations that give back to the community and the companies that are involved in giving back which can be your business. Not only are you giving back but you are also able to networking with a group of people you may not have otherwise been exposed to. Read full article